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Books primarily, cannot really negatively affect society. All books are based on something, and if you don't care for the subject than you will not read it. As far as brain-washing young children(Harry Potter), that is very false. Fiction books are just that; fiction. Non-fiction books are based on facts and events so therefore they can only further educate a nation. Music/music vidoes and televison, however can negatively influence someone into accepting omething as the norm. Say thirty years ago, the booty-slapping, cussing rap vidoes would have been appalling. But, the media has slowly pushed the moral ethics downward. During the 50's, showing your navel was simply unacceptable;now you can watch television and see to people almost haivng sex.In order to keep some dignity, there should only be the clearly unaccecptable shows on past 10Pm, keeping the younger children from viewing explicit material. Also, alot of shows should be editied for content before they hit the air, due to the growing number of completely unaccecptable shows on televison during the daytime and early prime time. Obviously, the negative affect on the world is clear. Younger children will see this behavoiur on television and view that it is all right for a 10-year old girl to dress like a street hooker. Also, extremely violent vidoes games can teach kids and teens how to commit violent acts against society; leading to a number of murderers and rapists.