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Sorcette

PostPosted: Sun Aug 13, 2006 10:50 pm


...in China, during primetime (5pm to 8pm).

Seems as if the guv'ment over there wants to encourage more home-grown animation.

Quote:
BEIJING - D'oh! China has banished Homer Simpson, Pokemon and Mickey Mouse from prime time. Beginning Sept. 1, regulators have barred foreign cartoons from TV from 5 to 8 p.m. in an effort to protect China's struggling animation studios, news reports said Sunday. The move allows the Monkey King and his Chinese pals to get the top TV viewing hours to themselves.

[...]

"The reason for the regulation is clear. It is to protect domestic cartoon production," the Southern Metropolis said.

The newspaper cited what it said was a recent study that found that 80 percent of Chinese children surveyed liked foreign cartoons and disliked domestic animation.


Entire article can be found here.
PostPosted: Mon Aug 14, 2006 8:29 am


Hm. Interesting. It makes sense though. If you want to promote a particular product/business, have the government grant you a monopoly over the best chance of reaching your target market. Seems like a great way to promote your business, if you can legally get away with it.
Besides, those people who like anime will still be able to watch it. Just not in prime time.

misakyra

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