Set is £90, so €120, or just about as expensive as a Stormsurge or some of the other super-heavies currently out there.
Model included are:
30 Tactical Marines in MK IV armour
5 Cataphractii Terminators (with standard combi-bolters and a single heavy flamer)
1 Contemptor Dreadnought (with access to lascannon and Kheres pattern assault cannon)
1 Legion Praetor in Cataphractii armour
1 Chaplain / Dark Apostle in MK IV armour




You can buy it to play the game included, or you can buy it and kickstart a 30k project. The contents of the box provide you with a pair of semi-decent Elites choices, two tiers of HQ (Praetorian and Centurion) and enough Tacticals to make either one (thirty strong), two (fifteen strong) or three (ten strong) squads of bolter armed models.
Or, be boring and use them for 40k I suppose.