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What is a Cycle? I cycle is pretty much a period of time where matches take place, as well as storylines

There are generally two types of cycles:
for Month Long guilds -A cycle is generally a match card and a PPV
for Two Week Long Guilds - A cycle is generally 2 match cards and a PPV

Month Longs = 1 match card a month
2 Week Longs = 2 match cards a month

Depending on the owner's preference you may have a two week cycle or a month long. (Normally all PPVs last one month)

Two week cycles are generally more active, but also require much more effort. The down side is that with two weeks you don't get the opportunity to have a long match as you would with a month long time period, (Unless you and your opponent are actively on)

Month long cycles generally have more content than two weeks, all though this is not always the case. The down side is that matches may go inactive from time to time. (Once again not always the case)