Gravity Media Awarded Melia Hotels Internationals Digital Marketing Account for North & South America
Melia Hotels International, one of the worlds leading hotel and resorts companies, chose Gravity as its digital agency with a mandate to increase visits to its hotels and resorts around the world. The digital campaign will focus on the U.S., Canada, Caribbean, Mexico and all Latin American markets excluding Brazil.
We look forward to growing the Melia brand utilizing our in-depth knowledge of international markets and diverse cultures, stated Yuriy Boykiv, CEO Gravity. Our Gravity team speaks over 20 languages and has a proven track record of success leading cross-cultural campaigns and Melia is a global hotel & resort that our team has personal experiences with and love for.
Gravitys efforts will include the promotion of Melias superior hotel and resort amenities along with its global offerings through the execution of comprehensive sales-driven digital campaigns for several Melia brands including Paradisus, Gran Melia, and ME.
As we continue to grow and expand, we need partners who understand the travel industry nuances and the diverse cultures of our clients, stated Christopher Arjona, Director of Distribution, CRM, Digital Marketing andLoyalty Programs for The Americas for Melia. We chose Gravity for its unique mix of digital talent along with their cultural and international expertise.
About Gravity Media:
Founded in 2008, Gravity is an award-winning, full-service cultural advertising agency recognized by Advertising Age as the number one cultural agency in the United States and by INC as one of the fastest growing private companies in the country. The agencys diverse client roster includes Affinity Health Plan, Comcast, Cohens Fashion Optical, Christofle, IDT Telecom, Singapore Tourism, and Western Union. Gravity has offices in New York City, Los Angeles and Paris, visit www.mediagravity.com.
About Melia:
Founded in 1956 in Palma de Mallorca (Spain), Meli Hotels International is one of the largest hotel companies worldwide as well as the absolute leader within the Spanish market, with more than 370 hotels (current portfolio and pipeline) in more than 40 countries and 4 continents under the brands: Gran Meli, Meli Hotels & Resorts, Paradisus Resorts, ME by Meli, Innside by Meli, Tryp by Wyndham and Sol Hotels. It is the first Spanish hotel company with presence in China, the Arabian Gulf or the U.S., Europe, Latin America and the Caribbean. Melia is the Spanish hotel leader in Corporate Reputation (Merco Ranking) and one of the most attractive places to work worldwide. More on www.Melia.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20150701005091/en/
For Gravity Media
Monique Tapie, 917-757-4866
mtapie@triomphantcommunications.com
http://uk.reuters.com/article/2015/07/01/ny-gravity-media-idUKnBw015091a+100+BSW20150701
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