Welcome to Gaia! :: View User's Journal | Gaia Journals

Last month, a couple of our team members went to the Exhibitor Show in Las Vegas to explore some of the latest trade show and event marketing trends and technologies. In EDS, discover over 50 articles about trade show marketing, 4000+ exhibit photos, videos, exhibit specials, and Frequently Asked Questions. Your insights and feedback keep us on-track as we develop new products, explore new programs, and respond to the evolving world of trade shows, events, and retail environments. At Classic Exhibits, we design and build exhibits for folks who love trade shows and special events. You have worked hard to design the perfect exhibit and the most effective marketing materials, but your performance in the booth—how your staff greets and assists attendees—will determine whether your show is a success.

If you are planning a trade show exhibit , check The Trade Group, they supply complete trade show equipment and provide exhibit rentals and other trade show supplies. One of the best ways to truly reach out to potential clients and interest them in your products is through a sales presentation. If you have ever seen a professional business pitch at a trade show before, then you know just how much it can help your company stand out from other presenters, as well as catch the attention of people who are walking by your booth and hear your presentation. Every trade show exhibit will eventually show its age.

I would like to thank the Monster Display team who went out of their way to ensure we would have our product for an important trade show. TV Host Las Vegas Monster Displays is the leading online source of innovative display solutions for your trade show, event, or promotional marketing strategies. With more than 14 years of successful experience building displays and exhibits, we help power your show with top quality products, superior service, and value prices. Our online store boasts a comprehensive collection of trade show displays for every taste and budget. Whether you need a small table top display, a standard 10x10 pop-up display, a banner stand, or the flexibility of a modular trade show system, Monster Displays offers the right solution. Not everyone has the same objective in mind when they attend a trade show, but there are a few fundamental ideas that should be kept in mind in order to have a success.

Having a powerful and compelling pre and at show promotional strategy will help attract your target audience. Not only does laminating give your presentation a glossy finish, it also strengthens your pages and keeps them clean. If you won't be offering a projected slide show presentation, this is a good way to keep it bright an attractive and keep your audience interested.

I'm going to show you a few different examples to, oh funny bone, I'm going to show you a few different examples so you can see how the designs and the concept worked to make sure people stay with you and you can retain them at a trade show. Okay so we're looking down here now and I'm going to show you, see look at these. The Webinar highlights the most important steps you can take as an exhibitor to ensure that you and your product have gotten the most out of your Trade Show investment — from selecting the best trade show and alerting buyers to following up on promising business leads. Attending trade shows is an incredible way to gain exposure, get publicity and even find sales reps for your company and products. But let's face it—hundreds or thousands of companies attend the same trade shows, so you'll need a way to stand out. Booth 101: How to get noticed on the trade show floor. Take away more in order to show more.

It's not just the booth ($2k-$20k) and travel expenses ($1000/day including airline, hotel, rent car, shipping, and buying an extension cable at an outrageously overpriced convention center office supply center), it's the week of time spent at the show (including travel days) plus weeks of time spent preparing your strategy, crafting your sales pitches, organizing the booth crap, and chewing out the stoned guy at the print shop counter who claims to not see that the red” in the color swatch is not the same as the red” in your 6′ x 6′ banner. Pass out invites at the show and on your pre-show mailers. I loved doing trade shows when I first started my handbag line.