Hey hum, regarding general Gaia´s history I think a thread talking of the major events could be pretty interesting. Periodization may be useful, I identify some major periods but you may arrange them differently.
The founding (2003).
Originally a Garage project Gaia stared with the ideas and talents of Derek Liu "Lanzer", John Kim, Josh”L0cke” Gainsbrugh, Long Vo, and Charles “CP” Park. Soon joined by Kidkoum “Saka” Visarutvan. Before Gaia was conceived they worked on a previous comic group "Studio XD"
Source.Golden & Silver Age (2004~2012).
I posted it somewhere months ago but what I remember was that the site was at his peak in 2004~7. It was getting as much as a 1 Million post a day, I do not know where to find the concrete graphs but
Red Bard used statistitcal data, Lanzer´s interview around the time the site was reaching a million use could be an interesting milestone to add (sadly I could not find it anymore it was here
http://www.big-boards.com/int.php?n=60, it is not on the wayback machine
emo only found
another interview but iirc it is not the same. Prior to the exodus, the site started losing a bit of marketshare probably due to the rise of new social media after 2008~9.
Decline and Downfall (2013~2016)
Then there was the change of Staff in August 2013. New CEO Gary Shoefield Aka "Goldemort" introduced gold generators and implemented criticism censorship and repressive policies, the new comany priority was revenue increase which caused several conflicts
listed here. He was backed by COO Jason Loia who also earned the
disgust of the community after presentng Gaia features as examples of conditioned training and gamification in a business presentation.
Source,
Source. The site was falling down with hyperinflated economy many protestors banned and leaving. Some popular games like Heralds of Chaos were discontinued.
Reform & downsizing. (2017~Present)
In Dec 2016 Lanzer and older admins like Lighte came back (
source in a reply to the first comment) I am not sure when or if it was the new CEO James Cao replaced Shoefield on Gaia interactive. The old staff tried new projects an example was this app called
Lake Kindred Origin. It did not work out and I think it was one of the reasons the Staff publicly apologized
in a letter for diversifying the products instead of focusing on the community promising to be more attentive to the user feedback and use it as the driving force of future development. The number of employees as well as volunteer mods has been declining, notable was the departure of Jack Bauer a staff member who stick with the company for many years, there was also one of the lead devs, lead coordinator (I can not remember
sweatdrop ). As a consequence there are not a lot of new projects but existing ones include: Night/Dark Mode, The Reverse Market Place (Offer System), Avi chat, Lake Kindred updates (it has taken years), and Ruffle integration of previous popular games like Jigsaw and Pinball. They continue to update small bugs and minor features. The userbase has declined as well, I remember going from 3k active users in 2018 to 1k now as well as many forums being inactive and dissappearing like the My Little Pony forums formerly an independent one. It is a struggle, but the staff does have plans for a new site UI to make it more accessible to new users along with doing major backend updates like a major database migration. (Sorry for not using quotes but all of this is on ATS threads in case someone wants to dig them
sweatdrop ).