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Donut Master can be a young and energetic company; driven by the passion of dedicated individuals, who had been in the diverse spread of F&B, Retail and Services business. The partners collectively share 30 years of experience and knowledge. They have been the pioneer gang of Research & Development (R&D) inside former YAOHAN BAKERS, where freshly baked ANPAN bread was their signature item inside the 70's. They researched to change the taste and texture of Donuts to get more palatable to the Singaporean Chinese particularly the pre-independence group, the mid forties and above group using the younger generation in mind.

Donut Master includes a simple concept to their branding of "DONE MASTERLY FRESH". This is to emphasize that the donuts are executed skillfully fresh and hygienically. Frozen Prepared Doughs in Fridge are thawed and set in Prover Equipment and skillfully presented from frying to Point of Sale. Donut Master highlights lots of Freshly Made & Tasty Donuts at affordable price and service having a smile in the convenient detract package.

The company?s vision is to be the leading make of premium quality donuts that satisfy the ever changing market needs and also to continuously add value to our business partners in progress for mutually beneficial relationships.

?Donut Master is preparing to share the knowledge through business franchise plans,? said Hsien Naidu, Director of business consulting firm, Astreem that consists of Kuliner Kelapa Gading a team of franchise consultants, business consultants, branding consultants and marketing consultants. ?Donut Master is scheduled to develop and share their franchise business concept with investors seeking Singapore franchise opportunities through Singapore food franchise for their business investments.?