The small manufacturers who are thriving in the face of global competition and other challenges have spent the last five to seven years improving productivity and process efficiencies. This focus has often meant that marketing activity was next to nonexistent with much new business coming from word-of-mouth.
http://feeds.searchengineland.com/~r/searchengineland/~3/3M-qdSuefE0/seo-budget-small-manufacturer-started-program-scatch-261227
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