Bridgeline Digital, Inc. (Bridgeline), incorporated on August 28, 2000, is a digital engagement company. The Company's Bridgeline's iAPPS platform integrates Web Content Management, e-commerce, e-marketing, Social Media management and Web Analytics to help marketers deliver online experiences that engage and convert their customers across all digital channels. Its Bridgeline's iAPPS platform is combined with its digital services. The Company's iAPPS platform is delivered through a cloud-based Software as a Service (SaaS) multi-tenant business model, which provides customers with deployment providing maintenance, daily technical operation and support, or through a perpetual licensing business model, in which the iAPPS software resides on a dedicated server in either the customer's facility or Bridgeline's Tier 1 co-managed hosting facility.
The Company's iAPPS platform provides a set of shared software modules that are used in Websites, online stores, Intranets, extranets and portals. The iAPPS platform helps companies and developers to create Websites, Web applications and online stores with business logic and graphical user interfaces. The iAPPS suite of products include iAPPS Content Manager, iAPPS Commerce, iAPPS Marketier, iAPPS Analyzer, iAPPSds and iAPPS Social.
The Company's iAPPS Content Manager allows non-technical users to create, edit and publish content through a browser-based interface. Its iAPPS Content Manager handles the presentation of content based on a indexing and security scheme that includes management of front-end access to online applications. The system provides library functionality to manage permissions, versions and organization of various content types, including multimedia files and images. iAPPS Content Manager is integrated and unified with iAPPS Analyzer, iAPPS Commerce and iAPPS Marketier. Its iAPPS Commerce is an online business-to-business (B2B) and business-to-consumer (B2C) e-Commerce solution that allows users to manage aspects of their domestic and international commerce initiatives. The customizable dashboard provides customers with a real-time overview of the performance of their online stores, including sales trends, demographics, profit margins, inventory levels, inventory alerts, fulfillment deficiencies, average check out times, potential production issues and delivery times. iAPPS Commerce also provides backend access to payment and shipping gateways.
The Company's iAPPS Marketier is a marketing lifecycle management solution that includes customer transaction analysis, e-mail management, surveys and polls, event registration and issue tracking to measure campaign return on investment and client satisfaction. The e-mail management features provide reporting capabilities, including success rate and recipient activity, such as click-thrus and opt-outs. Its iAPPS Marketier integrates with customer relationship management's (CRM's) systems, such as Salesforce.com and advertising banner engines, such as Google. Its iAPPS Analyzer provides the ability to manage, measure and optimize Web properties by recording detailed events and subsequently mine data within a Web application for statistical analysis. Its customers have access to information regarding where their visitors are coming from, what content and products their viewers are most interested in, and how they navigate through a particular Web application. Through user-definable Web reports, iAPPS Analytics provides insight into areas, such as visitor usage, content access, age of content, actions taken, and event triggers, and reports on both client and server-side events. Its iAPPS Analyzer's smart recommendation engine uses this data and identifies actionable solutions. There are over 20 standard Web reports that come with iAPPS Analyzer.
The Company's iAPPSds is a Web content management and e-Commerce platform built to support the needs of multi-unit organizations and franchises. Its iAPPSds deeply integrates content management, e-Commerce, eMarketing, and Web analytics and is a self-service Web platform that is offered to each authorized franchise or multi-unit organization for a monthly subscription fee. Its iAPPSds acts as a control center for an organization's distributed Websites enabling local content publishing that is managed through a workflow approval process that gives corporate marketing control of the brand and message. Its iAPPSds also supports responsive design that adapts to specific device screen sizes access a Website. Its iAPPSds is a cloud-based SaaS solution. Its iAPPSdsr is a Web content management and e-Commerce platform, which provides Web engagement tools. Its iAPPSdsr provides market solution and is a cloud-based SaaS solution. Its iAPPS Social is a social media management solution.
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The Company offers services, such as Digital Engagement Services, Digital Strategy Services, Usability Design and Information Architecture. Its Digital engagement services address specific customer needs such as digital strategy, Web design and Web development, usability engineering, information architecture, and search engine optimization (SEO) for its Website, Intranet or online store. Application development engagements are often sold as part of a multiple element arrangement that includes its software products, hosting arrangements (i.e. Managed Service Hosting) that provide for the use of certain hardware and infrastructure at one of its co-managed network operating centers, or retained professional services. Its SEO services include competitive analysis, Website review, keyword generation, page technology, ongoing registration, monthly reports and monitoring. Its usability services include usability audits, information architecture, process analysis and optimization, interface design and user testing. Its Information Architecture is a design methodology focused on structuring https://www.facebook.com/JN-Designs-Marketing-Baltimore-SEO-Company-813980618642670/
