Welcome to Gaia! :: View User's Journal | Gaia Journals

 
 

View User's Journal

randolphtggnrwsmlo Journal
randolphtggnrwsmlo Personal Journal
Cool Video Marketing Idea You Need to Know
When you are trying to market a business, it is very important that you try to use all available channels. Many people neglect some channels due to fear or the unfamiliar. While video marketing may not be something you know a lot about, this article will show you how to make it a part of your business plan.

Optimize your videos. When uploading videos to multiple sites, you need to create different descriptions and titles for each one. You should put keywords in there, as well. You should also include information in case a potential customer needs to contact you.

Video marketing is nothing to fear. Creating quality https://www.qqtube.com videos is easy as long as you have a camera and a good tripod. You could take your audience through the production process of whatever product you sell, or simply talk to them one-on-one in a natural setting.

Do not neglect the sound of your video. You need to invest in a quality microphone if you want to record yourself. If you want to talk while demonstrating your product outside, get a lapel microphone. Do not hesitate to use some soft music if there are some silences in your video.

You do not necessarily have to spend a lot of money in order to create a good video. As long as your video is focused and well-balanced, you can use standard equipment. You don't need fancy scripts or tons of confidence. Simply relax and act as you normally would act. Look into the camera and talk. There are even times when all of this isn't necessary. For example, you can use PowerPoint presentation or screen captures for your videos.

Product manufacturers or resellers should create videos showing how the product can be used in alternative ways. For example, while duct tape is great for ducts, Duck Tape has created how-tos for a million other projects, even how to create a wallet! This leads to amazing viral video success on their part.

If you want to film yourself talking about your products or demonstrating them, you should put together an outline for your video before you start. Make a list of all the points you feel are important and organize them logically so your video is easy to follow. Remember that you can edit your video to organize different points in a logical order too.

Start off in the middle of the action. Don't start by saying, "Hello, I'm so-and-so" or you'll lose the viewer instantly. If you plan to run with the bulls, start the video while you're running! If you make the viewer do a second take, they won't move on to the next video.

Shorter videos are best. Any videos longer than a few minutes will usually result in your viewer becoming bored. If you have a lot of information to share, you can make a longer video, but be careful not to make it too long. "Keep it simple, stupid" is the way to go.

Be natural! The more fake or contrived you appear; the less likely viewers are to watch your whole video. If you can't read a script without sounding like a dork, then don't. Stick to who you are and represent yourself and your company and the video will turn out great.

http://www.youtube.com/watch?v=qbSGpTvYkSg

Your videos should contain an incentive to buy your products or to contact you for your services. Get your viewers interested by mentioning a discount or sharing a coupon code toward the end of your video. You could also use your video marketing campaign to advertise a contest or a giveaway.

Don't forget to add your URL within your videos. You can do this through the use of a text box on your video. This is a great way to let people know where they can go to find new information and products. If you don't include the URL, they'll watch and forget you.

Grab the audience's attention early in your videos. The key to this is to "pull them in" within the first 10 seconds of a video. You need to do something within this time frame that will leave them in awe and wanting more. Once you have their attention, you must keep them engaged by having interesting and important information in the rest of the video.

Although it is important that you demonstrate yourself as a knowledgeable person through your videos, it's equally important that you are portrayed as a honest, authentic person. Tell your viewers the brutal truth when necessary. Share some of your experiences in your niche, and encourage them to do the same in return. People are much more likely to buy from someone they think is honest.

Make sure that your video marketing is high energy. It can be very hard to keep people's attention these days and a high energy video is your best bet in accomplishing this. You could take some time to view the videos of others to better understand the level of energy that you are looking for.

Get someone to watch the video before you post it. You may think you've made a great video, but you may not see some problems that another set of eyes can. Let a friend or a business colleague take a look first. That can help you fix any problems, and ensure that people are getting the message you intend to send.

Make a video, not a commercial. Even if you are selling something, people don't like watching commercials, either on television or online. Instead, make a video that is fun or informative, while still related to your product or service. People looking at videos are usually looking to be entertained, not pitched to.

If you use YouTube, you should take the time to personalize your channel. Feature your latest video and create some play lists to help your viewers find more videos. This will help them to be more interested in them. Write a good description of your business, products or services and make sure your content information is easy to find.

User Image - Blocked by "Display Image" Settings. Click to show.

Before you create your video, you must know who your target audience is. If you don't know who you're marketing to, how can you create content which will engage them? Figure out which segment of your customer base you want to attract and then write your story board towards their needs.

You've got to use what's at your disposal in business, and having video marketing is certainly an advantage! Hopefully this article has given you a good introduction to this method of marketing and got you thinking. The next step is to step up to the mic and tell the world about your business!





 
 
Manage Your Items
Other Stuff
Get GCash
Offers
Get Items
More Items
Where Everyone Hangs Out
Other Community Areas
Virtual Spaces
Fun Stuff
Gaia's Games
Mini-Games
Play with GCash
Play with Platinum