Why Shady Realtors Want to Sell Cheap
At the root of the problem is one huge misconception: that you and the realtor have the same goal in mind, which is to sell your property for the maximum price possible. That's simply not true. You want to sell at the highest possible price. The realtor just wants to sell.
You may be wondering, why on earth would a realtor not want the best price? After all, his commission is based on the selling price, so the higher the price, the more his commission.
The answer is simple - speed. If he holds out for the highest price the market can bear, that means more advertisements and more inspections. True, he will get less commission if the price is lower - but he will also have spent much less time, and will be able to move on to the next house much faster.
He can sell six under-priced houses in the same time it takes him to sell three full-priced houses, and the result will be more commission for him!
Of course, legally the realtor has to agree a figure with you and stick to it - he can't sell the property if you don't agree with the price. But the shady realtor has ways he can work on you, the seller, to persuade you to accept a lower price in the end.
How a Shady Realtor Reduces Your Sell Price
When the realtor comes to see your house, he points out all the good features of your property, and names an impressive price.
Once you've signed up, the agent starts showing possible buyers through your home. After every inspection, he calls to tell you how it went. To your surprise, he tells you he's disappointed to be getting negative feedback (which, strangely, he either never mentioned - or dismissed http://www.bizexposed.com/Lancashire-GBR/B/Open_House_Bolton-Bolton.php
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