Twitter is an excellent platform for social media marketing. Once you understand the basics of Twitter, you can increase the visibility of your business to hundreds of thousands of new people. Taking a few days to learn about Twitter-specific functionality such as hashtags, keywords, and the API can really pay off.
Twitter is a social networking site, so make sure that you are social and communicate with your followers regularly. Whenever questions get asked answer them, and express gratitude to anyone that mentions you. This creates a growing and interactive relationship rather than a simple "company to consumer" transaction. This will also help you to create a real identity, rather than just appear to be a screen name that sits behind a business.
http://www.youtube.com/watch?v=qw9H34l2Tw8
Be sure to visit your social media page often and respond to comments as they come in. One of the benefits of visiting this media, is the fact that it is instant and up to date. It serves as a real-time research tool for many people who may have questions they want answered quickly. So your quick responses will help you build a relationship with them.
Now that you have gained a better understanding of social media marketing, you can begin to implement it into your business plans. These suggestions are certain to aid you in developing the next step as you diagram your marketing needs. Treat yourself and your customers to the fabulous world of social media.
