SEO additionally gained notoriety due to its own techniques. According to many search engine optimization consultants, like those from SEO Philippines businesses, search engine optimization techniques are divided into two different groups; the one which search engines recommend while the other isn't. These are called as the black hat SEO as well as the white hat search engine optimization.
White hat search engine optimization entails the use of techniques that is usually advocated by search engines. According to many SEO Philippines specialists, a technique is determined as a white hat if it conforms with search engine guidelines and does not falsify search engines into believing this site is valid.
Black hat SEO techniques, on the other hand, involves the use of deception. Black hat SEO is additionally known in industry as spamdexing. One popular example spamdexing or coloured similar to its backdrop or black hat SEO is hidding text behind images. According to a lot of professionals, black hat search engine optimization can give results that are quicker compared to that of white hat.
Grey Hat SEO
Other than the white hat and the black hat SEO techniques, there also have been techniques that is categorized as a grey hat technique. So what is a grey hat search engine optimization? Grey hat SEO involves techniques that is regarded as both black hat and white hat. According to many search engine optimization experts, these techniques are good, but might include some risks.
Link buying entails purchasing links from high profile sites. The advantage of this is the fact that it may provide a website with quality traffic, yet, webmasters would have to pay for this links, which could cost a lot. There is also a danger included in this. There have been rumors that new sites with top quality links are often removed in Google's indexes. This is because of the understanding that this site have been purchasing links from some other sites which caused its abrupt rise in the indexes of Google.
