I don't really have a problem with pimp. I mean, it's a total troll magnet, but not a lot of people on gaia have 100gc to just throw around for s**t like that.
I think it's purpose is more or less for lazy people who don't feel like coding. I haven't actually seen it yet, but from the descriptions you all are giving, that's what it sounds like.
Anyways, if you really don't like the feature, then I would go to the feedback forum and post there.