DefiantDrifter
I support as much as I can, but when I read threads all over gaia about kids who read the books in the bookstores so they don't have to pay for them, it makes me think that graphic novels coming to places like barnes and noble isn't as good a thing as one might think. At least with comic shops, you had cranky owners that explained their shops weren't libraries...
Well, you have to keep in mind that "reading in the store" applies for all books in a Barnes and Noble, not just manga, and not just kids. I've seen grown adults sit down at the Starbucks with a book, read it as they sip their frappucino, and then leave the book on the table. Nobody at Barnes and Noble complains about this, and in fact you'd almost think it's encouraged. That's their business model at the moment, for better or worse, and they seem to make it work. But anyway...
In truth, TokyoPop is doing far more business in the bookstores (despite people who read but don't buy) than it could ever hope to do in the comic shops. I may be wrong, but I remember hearing something about how TokyoPop outranks the major US comics companies in terms of nationwide book sales. (Of course, they don't publish the floppy comics, only books, but they have a strong presence at most bookstore chains, and certainly in those chains they outperform most American comics companies.) Inside the comics stores, TokyoPop is still outranked by DC, Marvel, Image, etc., but the bookstore market is far more gigantic compared to the comics market.