2) Under art, I somewhat don't agree with consistency, maybe eliminate or place less weighting on it. This is because many 'first chapters' of emerging artists is focused on establishing and stablising his style; to me there is nothing unusual about inconsistencies in the first chapter. This gives a more even playing ground for emerging artists against experienced artists.
For this contest, I think that consistency is important. If the characters look different on every page, to the point that you can never tell who is who, or if the art differs from page to page, I definitely think that there should be a point reduction for that.
I can understand if the art varies from chapter to chapter, considering that the artist is certain to improve over time. However, I don't think that the art should be varying too much in just twenty pages.
Also, I think that the site layout should hold some importance. I understand that not everyone is an HTML/CSS/Graphic master, but if the site looks like crap, that could be a big turnoff for some people. And, if the site is near impossible to navigate, that would also turn many potential readers away.
I figured under technical skill, we could stick sfx and speech balloon placement, for the lack of a better place to put it. Execution would of course be the execution of a story's concept. Speech being the tone/voice thing, and mediums is of course what tools have been used and how they've been used.
And like we discussed, the web layout will receive input, but no points.
Edit: Yarr, where should we put backgrounds? There should also be point reduction for artists that can't be bothered to go beyond drawing head shots, if you know what I mean.
I'm against lline art being judged; Mac Hall did great without it, if nothing else. You'll also note "Literary Value" under writing; it just felt like it was missing. I'm looking at stories that are actually interesting or have some serious merit getting a max score, while cliched stories getting a minimum score.
By having 10 categories, for a total of 20 points, I'd suggest judging each category on 0 (sucks) to 4 (excellent) score, and then dividing the total by half (100 points seems fine, 200 seems weird). It also allows for an A-F grade (just like in school, and the 0-100 score feels intuitively right; this way, the scoring makes sense and allows for the scored to have a better feel for the score).
[A=4, B=3, C=2, D=1, F=0, translating to A=90, B=80, C=70, D=60, and F=59 or lower, for those few not familiar with the scales...]
I'm also for putting web design in, but only if either an outstanding job was done, and/or there was something special there, or if the design totally sucks (it takes seven clicks to get to somewhere, or there's too many links on the comic page). I'm thinking more of +/-1 point per judge.
If I understand correctly, web design will only be included if it's exceptional, or if it's too poorly designed, in which case it'll either receive a bonus point or have a point deducted. But the website layout will get some critique, no matter what.
Edit: Come on you guys, I need art for the banners. Whose art may I use?